Life is too short for bad products.

Life is too short for bad products.

Life is too short for bad products.

Marty Cagan, "Inspired"

With over 8 years of experience in Product Design and additional 4 years in Digital Marketing, I have a unique perspective on how design and marketing work together to create seamless, user-centered experiences.

With over 8 years of experience in Product Design and additional 4 years in Digital Marketing, I have a unique perspective on how design and marketing work together to create seamless, user-centered experiences.

With over 8 years of experience in Product Design and additional 4 years in Digital Marketing, I have a unique perspective on how design and marketing work together to create seamless, user-centered experiences.

Having worked in companies of all sizes, from a large outsourcing company with thousands of employees to agile startups with tight-knit teams, I’ve gained extensive experience collaborating with cross-functional teams and different stakeholders from fellow designers to high-level executives.

Having worked in companies of all sizes, from a large outsourcing company with thousands of employees to agile startups with tight-knit teams, I’ve gained extensive experience collaborating with cross-functional teams and different stakeholders from fellow designers to high-level executives.

Having worked in companies of all sizes, from a large outsourcing company with thousands of employees to agile startups with tight-knit teams, I’ve gained extensive experience collaborating with cross-functional teams and different stakeholders from fellow designers to high-level executives.

I’m motivated to be part of mission-driven teams that prioritize social responsibility, ethical decision-making, and long-term impact. I strive to contribute to products that don’t just function well but create real, positive change in people’s lives.

I’m motivated to be part of mission-driven teams that prioritize social responsibility, ethical decision-making, and long-term impact. I strive to contribute to products that don’t just function well but create real, positive change in people’s lives.

I’m motivated to be part of mission-driven teams that prioritize social responsibility, ethical decision-making, and long-term impact. I strive to contribute to products that don’t just function well but create real, positive change in people’s lives.

My Career Path

My Career Path
My Career Path

2020 – 2023

2020 – 2023

Senior Product Designer & Team Lead 

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

2020

2020

Senior Product Designer

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

Timebook Software Inc. | Project Management & Productivity

2018 – 2024

2018 – 2024

Product Designer

Diya Health Inc. | Healthcare

Diya Health Inc. | Healthcare

Diya Health Inc. | Healthcare

Diya Health Inc. | Healthcare

2017 – 2019

2017 – 2019

Senior UX/UI Designer

iTechArt Group | Outsourcing Company

iTechArt Group | Outsourcing Company

iTechArt Group | Outsourcing Company

iTechArt Group | Outsourcing Company

2014 – 2017

2014 – 2017

UX/UI Designer

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

2013 – 2017

2013 – 2017

Digital Marketing Specialist 

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

Firebird Tours | Travel & Hospitality

My Learning Path

My Learning Path
My Learning Path

2024 – Present

2024 – Present

Uxcel

User Experience Design

User Experience Design

User Experience Design

User Experience Design

2018 – Present

2018 – Present

Interaction Design Foundation

User Experience Design

User Experience Design

User Experience Design

User Experience Design

2024

2024

Google Professional Certificates

User Experience Design

User Experience Design

User Experience Design

User Experience Design

2007 – 2012

2007 – 2012

Belarusian State University | Faculty of International Relations

Bachelor's Degree in International Relations | Interpreter (English, Spanish)

Bachelor's Degree in International Relations | Interpreter (English, Spanish)

Bachelor's Degree in International Relations | Interpreter (English, Spanish)

Bachelor's Degree in International Relations | Interpreter (English, Spanish)

My Design Philosophy

My Design Philosophy
My Design Philosophy

Core Values That Drive My Work

Core Values That Drive My Work

Core Values That Drive My Work

Collaboration Built on Empathy & Respect

Empathy isn’t just a skill — it’s a mindset. I strive to build a healthy and safe work environment where people feel respected, valued, and supported, knowing that the best ideas come from teams where every voice matters.

Never Stop Asking “Why?”

Every idea is a hypothesis. Every assumption is just a starting point. I believe in constant questioning, iterating, and testing my own and my team’s ideas to push past biases, uncover blind spots, and discover better solutions.

Design for Good & Do No Harm

Every design decision has an impact. I choose to build products that empower, not manipulate —always respecting users, fostering trust, and contributing to a more ethical and sustainable design industry.

Solve Problems, Not Just Stack Features

Mediocre products focus on feature output, while great products solve real problems and drive meaningful outcomes. I prioritize impact over ideas, making sure every design decision creates real value and moves the business forward.

What Makes Me Me

What Makes Me Me
What Makes Me Me

A Little Peek into What Inspires Me

A Little Peek into What Inspires Me

A Little Peek into What Inspires Me

Exploring the World, Collecting Experiences

Growing up, summers in my grandparents’ village taught me to appreciate the simplicity of nature. That love for the outdoors turned into a passion for exploring — immersing myself in new cultures, collecting visual inspiration, and expanding my understanding of the world. 24 countries later, the world still feels like an open map waiting to be explored.

Getting Lost in Modern and Contemporary Art

Wherever I go, modern and contemporary art museums are always at the top of my must-visit list. Anything related to art — books, courses, exhibitions, and events — makes my heart beat with excitement and allows me to see the world differently. As long as art exists and people continue to create, I believe there is still hope for humanity.

Finding Beauty, Joy, and Calmness in Simple Things

Whether I’m at home with my beloved partner in crime, cat Fufa — reading books (yeah, I’m a bookworm), rewatching Friends, or doing puzzles; out and about discovering new experiences; or simply sitting in a park with my goose buddies, I always remind myself that life isn’t just about achievements — it’s about the luxury of being present.

Kate Kalento © 2025

Senior Product Designer in Amsterdam

Kate Kalento © 2025

Senior Product Designer in Amsterdam

Kate Kalento © 2025

Senior Product Designer in Amsterdam

Kate Kalento © 2025

Senior Product Designer in Amsterdam